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experts
Those are some of the Design Thinking facilitators and AI mentors that will working with you.
Managing Partner and Director at launchlabs Sofia
Elina Zheleva

20+ years of experience in innovation projects and strategic transformations, focus on introducing sustainability as a driver for innovation and growth.
Senior Innovation Facilitator
Veronika
Petrova-Kachovska

10+ years of experience in innovation facilitation with focus on holistic research, AI integration and prototype testing.
Senior Innovation Facilitator
George Kamov

15+ years of experience as a results-driven design strategist and transformation leader with focus on practical delivery while keeping an eye on the future.
Senior Innovation Facilitator
Angel Spasov

15+ years of experience as in team upskilling and human motivation with focus on unlocking creativity and connecting corporate, startup and NGO world.
Senior AI expert
George Mladenov

10+ years of experience in technology and automation with focus on helping businesses grow through AI, GenAI and business process automation.
AI Growth Strategist
Ivan Draganov

10+ years of experience in the tech, business and government world with focus on innovation analytics, startup acceleration and growth through new tech.
deliverables

5-10 innovation prototypes
Developed, tested, and refined solutions ready for implementation.
10+ AI-enhanced concepts
Portfolio of innovative ideas based on in-depth research and innovation process.
5-10 activated innovation teams
20-100 employees trained in AI-powered innovation and applied it in practice.
custom innovation toolkit
Your organization's playbook for ongoing AI-enhanced innovation.
6 month strategic innovation roadmap
Action plan with priorities, resources, and success metrics.
30 days post-program support
According to your needs.
it is for you if you think
"Our team isn't tech-savvy"
We start with the basics and provide ongoing support.
"We can do this ourselves"
We're not consultants. We're strategic facilitators who unlock what's already in your teams and augment their capabilities.
“Our team is very tech-savvy and we use AI already”
Perfect. Then you'll appreciate how our methodology helps you use it for breakthrough innovation, not just efficiency. Most companies use AI at 20% of its innovation potential.
"Our people are already innovative"
Absolutely. That's why they deserve a playground and world-class methodology to amplify their talent.
"We have our own processes"
Excellent. Our program enhances what's working and fills gaps you might not see from inside. It's a methodology for cross-training, not replacement.
“What if senior leadership changes priorities?”
We build flexibility into the roadmap and provide documentation that survives organizational changes.
"How do we sustain momentum?"
We provide 30-day support after the program.
ppl:ai
in-house is
Your 90-day innovation catalyst.
Most companies use AI for efficiency, not for real innovation.
Here, you enter a three-month program, uniting leadership around a strategic challenge and transforming your teams into AI-powered innovators. We give them space to practice breakthrough thinking and support them with
a proven design methodology, supercharged by AI capabilities.
Expect validated prototypes, 10x bolder solutions, and a lasting boost in creative confidence.
Walk away not just with results today, but with a self-sustaining innovation capability that keeps delivering value tomorrow.

join us and get
> an end-to-end program for both leaders and teams
> a guided integration of the design thinking innovation methodology
> strategic AI integration in the innovation process
> key business challenges solved in a creative way
> the support of seasoned innovation and AI facilitators
> real, tangible business results
> self-paced learning modules to prepare and use freely after the program
program

1 - Leadership
align workshop
A 2h deep-dive with leadership to define strategic topics of interest and an innovation challenge for the teams to work on.

2 - Teams
select & train
Selection of key team members, onboarding and (self-paced) Design Thinking and AI fundamentals training
to align teams knowledge.

3 - Teams
ppl:ai concepts
1d interactive innovation sprint to explore problem definition, user needs and develop creative concepts with the help of AI: ends with pitching in front of leadership.

4 - Teams
ppl:ai prototypes
1d interactive innovation sprint to turn concepts into prototypes using a variety of AI tools; ends with demos in front of leadership.

5 - Leadership
next workshop
A 2h deep-dive reflection and road ahead workshop with leadership and key team members.
supporters
testimonials
launchlabs are always very inspiring.
Blagovesta Pugiova, Fabrico
launchlabs are a dynamic, knowledgeable and fun team to work with. They have expert knowledge in design thinking, as well as other methodologies, and their program works.
Egbert Voerman, ING
AI is dangerous in that it can replace thinking, ppl:ai gives us the opportunity to learn how artificial intelligence can complement natural intelligence rather than replace it.
Dimitar Shalvardzhiev, Nexo
launchlabs is the name that should come to mind whenever you think of design thinking and AI.
George Mladenov, AIBizSolutions
ppl:ai enables companies to upskill their teams in the field of innovation and AI.
Aleksander Kitov, Telerik Academy
The work of our entire team with the facilitator and the AI mentor was extremely useful—they have experience in specific areas where we do not.
Lora Dineva-Grozdanova, Wiser