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playground

for

ppl:ai

human-ai

creativity

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we are
launclabs Sofia

The team behind ppl:ai

At launchlabs Sofia, we are co-creating for a better future. We facilitate leaders, teams and partners to develop innovative and sustainable business ideas. By working on three interconnected levels we make organizations competitive and connected in a rapidly changing world. We are experts in innovation methodologies and collaborative processes. We are facilitators by trade and co-creators at heart. 

We are part of the European launchlabs network with offices in Berlin and Basel. 

the playground for human-ai creativity

ppl:ai open

next playground: 28 October 2025 at Kitchen59

this is ppl:ai

ppl:ai comes from the abbreviated People (ppl) and Artificial Intelligence (ai).

Pronounced play because it’s time for people and AI to play together - not just to automate and optimize, but to co-create, innovate and do better.

We have one mission and 2 formats you can see below.

this is ppl:ai

ppl:ai comes from the abbreviated People (ppl) and Artificial Intelligence (ai).

Pronounced play because it’s time for people and AI to play together - not just to automate and optimize, but to co-create, innovate and do better.

We have one mission and two formats you can see below.

ppl:ai open

A 1-day innovation sprint for competitive teams from various organizations to test innovation workflows, new AI tools and learn from each other.

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ppl:ai in-house

A strategic 90-day innovation program dedicated to boosting your company's innovation efforts and upskilling your team in design thinking and AI.

experts

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Veronika
Petrova-Kachovska

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Valentina Dencheva

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Virginia Georgieva

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Boris Nikolov

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Georgi Mladenov

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Anton Gerunov

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Angel Spasov

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Georgi Kamov

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Alexander Kitov

ppl:ai is a playground where we develop new skills for creativity.

Blagovesta Pugiova, Fabrico

ppl:ai is 3 in 1 – interesting challenges, innovative process, and AI.

Georgi Kamov, launchlabs Sofia

Our participation in ppl:ai is part of a longer-term strategy to introduce AI into our company.

Dimitar Shalvardzhiev, Nexo

Participation in ppl:ai is beneficial for both professional and personal development.

Lora Dineva-Grozdanova, Wiser

At ppl:ai, we believe that collaboration between design thinking and AI can catalyze human creativity and lead to innovation.

Valentina Dencheva, launchlabs Sofia

ppl:ai is a platform for combining design thinking with AI tools.

George Mladenov, AIBizSolutions

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supporters
 

ppl:ai
mission
 

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We make ppl:ai, because we believe in the power of co-creation to change our world for the better. People are at the heart of it. We just add design thinking and artificial intelligence. The former is a proven innovation process any company can be lead by and AI tools are the most powerful amplifier of human skills we have right now.

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