
by
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playground
for
ppl:ai
human-ai
creativity

we are
launclabs Sofia
The team behind ppl:ai

At launchlabs Sofia, we are co-creating for a better future. We facilitate leaders, teams and partners to develop innovative and sustainable business ideas. By working on three interconnected levels we make organizations competitive and connected in a rapidly changing world. We are experts in innovation methodologies and collaborative processes. We are facilitators by trade and co-creators at heart.
We are part of the European launchlabs network with offices in Berlin and Basel.
the playground for human-ai creativity
ppl:ai open
next playground: 28 October 2025 at Kitchen59
this is ppl:ai
ppl:ai comes from the abbreviated People (ppl) and Artificial Intelligence (ai).
Pronounced play because it’s time for people and AI to play together - not just to automate and optimize, but to co-create, innovate and do better.
We have one mission and 2 formats you can see below.
this is ppl:ai
ppl:ai comes from the abbreviated People (ppl) and Artificial Intelligence (ai).
Pronounced play because it’s time for people and AI to play together - not just to automate and optimize, but to co-create, innovate and do better.
We have one mission and two formats you can see below.


experts
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Veronika
Petrova-Kachovska

Valentina Dencheva
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Virginia Georgieva

Boris Nikolov

Georgi Mladenov

Anton Gerunov

Angel Spasov

Georgi Kamov

Alexander Kitov
ppl:ai is a playground where we develop new skills for creativity.
Blagovesta Pugiova, Fabrico
ppl:ai is 3 in 1 – interesting challenges, innovative process, and AI.
Georgi Kamov, launchlabs Sofia
Our participation in ppl:ai is part of a longer-term strategy to introduce AI into our company.
Dimitar Shalvardzhiev, Nexo
Participation in ppl:ai is beneficial for both professional and personal development.
Lora Dineva-Grozdanova, Wiser
At ppl:ai, we believe that collaboration between design thinking and AI can catalyze human creativity and lead to innovation.
Valentina Dencheva, launchlabs Sofia
ppl:ai is a platform for combining design thinking with AI tools.
George Mladenov, AIBizSolutions
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supporters
ppl:ai
mission





We make ppl:ai, because we believe in the power of co-creation to change our world for the better. People are at the heart of it. We just add design thinking and artificial intelligence. The former is a proven innovation process any company can be lead by and AI tools are the most powerful amplifier of human skills we have right now.
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